Find Out Why Your Website Isn't Winning Customers
A $297 Website & Growth Audit — we tear down your site, your Google rankings, your map-pack presence, and your visibility in AI search —
and hand you a prioritized plan to fix what's costing you leads.
Here's How It Works
Three steps. Total time on your end: about an hour. What you get back: a clear, ranked plan to turn your website and search presence into leads.
10 minutes
Questionnaire + Your Links
Tell us your website, your Google Business Profile, the customers you want, and the searches you want to win. Share a competitor or two so we can benchmark before we ever talk.
45 minutes
45-Minute Live Audit Interview
We walk your site, your rankings, your local presence, and your AI-search visibility together — and dig into where leads are actually leaking. Not a sales pitch, an audit.
Delivered within 48 hours
Findings Report in 48 Hours
A written report built around your business — what is costing you leads, what to fix first, and what to leave alone for now. Specific, ranked, and plain-English.
What Your Report Includes
A written deliverable you can act on the same day — not a slide deck, and not an automated scan that ends in a sales call.
Website Conversion Teardown
Where visitors drop off — slow load, weak mobile, unclear calls to action, buried contact paths — ranked by the leads it is costing you.
Search Visibility & Rankings
Where you rank, and where you do not, for the terms your customers actually use — with the on-page and technical gaps holding you back.
Local & Google Business Profile
How you show up in the map pack and on your Google Business Profile — the highest-intent local channel — and exactly what is suppressing it.
AI-Search (GEO) Visibility
Whether AI answer engines like ChatGPT, Perplexity, and Google AI Overviews can find and cite your business — and what to fix so they do.
Prioritized Fix List — Impact vs. Effort
Every finding ranked Quick Win, Major Project, Fill-in, or Skip — so you know exactly where to start and what to ignore.
30-Day Growth Plan
A step-by-step plan for your highest-impact fixes, plus an honest "do not bother yet" list — written for an owner, not a developer.
$297
One-time. All-inclusive. No upsells baked in.
Most agencies bundle a shallow audit into a pitch for a monthly retainer. This one stands alone — the report is yours to act on, with or without us.
Our guarantee: if the audit doesn't identify at least one growth fix worth more than the fee, we refund the $297 in full.
Five Signs You Need This Audit
Your website looks fine but almost never turns into a call or a form fill
You're on page two (or worse) for the searches your customers actually use
Your Google Business Profile gets impressions but no clicks
You've never once shown up when someone asks ChatGPT or Google's AI for a business like yours
You're about to pay for a new site or an SEO retainer and want to know what actually needs fixing first
Who This Is For
Small-business owners across Metro Detroit and Oakland County whose website should be generating leads but isn't — trades and home services in Novi and Wixom, professional services in Troy and Birmingham, local shops and practices in Detroit and Rochester Hills. Anyone about to spend on a redesign or SEO who wants a clear diagnosis before they commit the budget.
Once the audit points the way, the website build and SEO & GEO work pick up where it ends — but the report stands on its own.
Who Runs the Audit
The audit is run by Applied Agency AI directly — the same website, SEO, and GEO methods we use to rank and grow our own business. You get an operator's read of your site and search presence, in plain English, not an automated scan or a junior running a checklist. The person auditing your business is the person writing your plan.
Common Questions
What does the Website & Growth Audit include?
Four things, in one written report: a website conversion teardown (why visitors leave without becoming leads), a search-visibility review (where you rank and don't for the terms your customers use), a local and Google Business Profile check (how you show up in the map pack), and a GEO review (whether AI answer engines like ChatGPT, Perplexity, and Google's AI Overviews can find and cite you). Every finding is ranked by impact and effort, with a 30-day plan for the highest-return fixes.
Is $297 all-inclusive?
Yes. The $297 covers the pre-call questionnaire, the 45-minute live audit interview, and the full written findings report delivered within 48 hours. There are no upsells baked in. If the findings point to a website build or an ongoing SEO/GEO engagement, that conversation happens transparently after you have the report in hand.
How is this different from a free SEO audit?
Most free audits are automated scans that spit out a generic score and a sales pitch. This is an operator reviewing your actual site, rankings, Google Business Profile, and AI-search presence, then writing prioritized, plain-English fixes you can act on — or hand to any developer or agency. You leave with a deliverable, not a lead-magnet PDF.
Do you audit my Google Business Profile and local SEO?
Yes. For a local small business, the Google Business Profile and the map pack are often the single highest-return channel — ahead of classic organic search — so they are a core part of the audit. We check your profile, categories, reviews, and local citations, and flag exactly what is suppressing your visibility.
What is GEO, and why is it in a website audit?
Generative engine optimization (GEO) is being cited by AI answer engines — ChatGPT, Perplexity, Google's AI Overviews — when someone asks for a business like yours. A growing share of searches now end inside an AI answer that names a few businesses and never shows the blue links. The audit checks whether you are visible and citable there, because it is quickly becoming as important as ranking on Google.
What if I only want the audit and nothing else?
That is a completely valid outcome. The report is designed to stand alone — you can hand it to an internal team, a freelancer, or a different agency and act on it without us. Most fixes we identify are things a capable developer can implement from the plan.
Ready to See Why Your Site Isn't Winning Customers?
Book the Website & Growth Audit and we'll tell you exactly what's costing you leads and what to fix first. Your findings report lands within 48 hours of the interview.
Let's talk about what's possible for your business
A 30-minute conversation on where simple changes could make the biggest difference.
Connect Locally
Metro Detroit, MIAvailable for local workshops & strategy sessions.